Entries by Mary Skomial

5 Lessons I Learned in My First Year as a Mompreneur

This month, my son celebrates his first birthday. It’s miraculous how much he has changed, and amazing how quicky the time has passed – even though I’ve tried to slow down and enjoy every little moment (even the tough ones.) Being more present is just one of the lessons I’ve learned since adding “mom” to […]

The Benefits of Working with Women-Owned Businesses

It’s National Women’s History Month. I don’t know about you, but I love following the stories about remarkable women and girls and what they have accomplished. And it’s a dream come true to be among those who are running successful businesses of their own – and doing work they are passionate about. Woman-owned is a […]

Graphic Design Dictionary Digital Edition

Like my blog post with print design keywords, there are many terms used in the digital realm that can be consuming or need clarification. Here are the most used words. RGB: This is the color mode used for digital design such as websites, email marketing, web banners and more. RGB stands for red, green and […]

3 Secrets to Creating a Marketing Plan That Works

Have you started your marketing plan for 2024? No pressure – but now is the time to be analyzing, strategizing and budgeting for marketing your business in the New Year. Of course, recent experience has proven that none of us can predict what might happen over the next 12 months (or 12 hours!) But here […]

Color Makes the Season (and Your Branding) Bright

Color is one of the most powerful elements when it comes to creating an impactful and effective design, branding, or marketing strategy. Equally as important as factors like font and proportion, color contributes to balance and hierarchy in design. Choosing a cohesive color scheme in the midst of developing your branding – not as an […]

3 Reasons how a blog can benefit you

1. Drive traffic to your website This might be the most obvious reason, however, many people seem to overlook this.  Adding new content to your blog increases the amount of “fresh” content on your website, which can place it higher than other websites on search engines.  This minimal add is an easy and affordable way to boost […]

Why you need social media for your business

Whether you are a startup company or have been around the block, it’s important in the modern world to acquire a social media presence. With social media usage being one of the top online activities, it was calculated in 2019 that 79% of the population in the United States alone had a social media profile. […]