Why are logo and brand design so expensive?

At MIFA Media, we understand the importance of knowing where and how your money is being spent.

Weighing costs is something that we contend with every day. So we understand the knee-jerk reaction to some logo and brand design costs. It seems expensive for something that…doesn’t physically exist. BUT, and this is a big but (and we cannot lie), it is worth it! Let us break it down for you.

What are you paying for?

 

Knowledge/Experience

The team at MIFA Media has over 75 years of brand and design experience.  We live and breathe design every day of our lives. Not only that, we’re constantly learning as well. As a design firm, our education is continuous in order to provide the best service possible to our customers. Aside from our innate ability, years of experience, and constant striving for perfection, we also keep up with the latest design trends. Simply put, we know design.

Time/Effort

When we’re working on a project, our focus is entirely on the client. We set aside a block of time where our energy is dedicated to one thing. We do this for every project we tackle. Our time is valuable, but you get what you pay for. Good design takes time and focus.

Customization/Bespoke

Every project we undertake is crafted to suit the exact needs of the client. We don’t work from templates. We figure out what the client wants and needs and utilize that information to create something bespoke. Unlike some DIY design sites, you can directly interface with us. That means you can change things on the fly or hit us with a new idea altogether. MIFA Media is here for whatever you need when it comes to a project.

My Expenses

Finally, we incur regular costs to keep the business running. We try to keep the overhead low, but we are running a business. Some of that cost has to be passed onto the clients. Overall, the quality of our work more than makes up for the price. And, as an added bonus, these expenses are typically tax deductible!

An Investment In Your Future

Don’t think of it as paying for design. Think of it as investing in your brand. If you want a strong return on you investment, you need to start with high quality work. When it comes to design, MIFA Media is dedicated to making sure your money is well spent. Contact us today for your next design project!